2014-07-01

End of June Sees Home Sales Spike

Here's one for the optimists: home sales spiked sharply in end of June and there were even cases of "panic buying" during "one-day sales" as developers pushed property ahead of their mid-year financial snapshot.

购房者排队抢房多地现“日光盘” 几百套房抢购一空
Despite the chill property market is strong now, but the recent emergence of many national "Day CD", buyers lined up to grab No. phenomenon reproduction.

Yesterday (June 30), " Daily Economic News "reporter interviewed found that when the end of June is the deadline for developers to semi-annual statistics, in order to produce beautiful data, developers launched a" rush in "offensive.

According to media reports, June 28 , Xu Hui [ Introduction News ] is located in a residential project in Chongqing opened within a half hour sold 572 units, with sales of 208 million yuan the same day as the "Day CD." Xu Hui in Shanghai Jinshan Property also recently opened the first time, to melt Jiucheng.

June 21, Hengda [ Introduction News ] Hengda in Hefei central square [ News Price apartment Review ] opening achieved sales of 2.56 billion yuan, followed by Pingdingshan Hengda [ News Price apartment Review ] project also opened achieved sales of 610 million yuan. Hefei Evergrande central plaza opened this year to create a national property sales records, while Pingdingshan Hengda opening sales record this year to create a three-tier cities.

June 28, Hangzhou Intime west side of a real estate opened, more than 120 suites source introduced soon be sold out. But there are still many buyers queuing scene, developers and homeopathic push unit side cover.

Blissful real estate market research statistics show that 23 to 29 June in Shanghai real estate transaction area of 387,300 square meters, the chain rose 40.9 percent over the previous week, the average transaction price of 22,639 yuan / square meter, compared to the previous week rose 6.23 %.

Blissful estate Lu Qilin, research director, said:. "Volume rose significantly last week, the main reason lies in the increase in supply into late June, the supply of commercial housing rose significantly, almost two weeks before the close of supply 700,000 square meters, beyond April, May over the same period three Daosi Cheng, but high turnover is difficult to have continuity, especially coming into the traditional off-season in July and August, and is currently experiencing a decline in the supply of signs, is expected to post volume difficult to reach highs. "

For the end of June, housing prices soared sales data, Dingzu Yu believes that "Japanese CD" appears, is mainly caused by individual factors, cost, marketing initiatives have played an important role. Developers existence before the semi-annual "rush in" mentality, with sales in May and June is not ideal, developers began to adjust prices.

CRIC, chief analyst at Dandan said, currently under the guise of "special room" and other forms of real estate a few discounts, round downward trend in the market has been quite obvious.

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